Taylormade rocketballz driver vs aero burner
![taylormade rocketballz driver vs aero burner taylormade rocketballz driver vs aero burner](https://d1whqs0mmc4mjk.cloudfront.net/wp-content/uploads/2014/11/pic21.png)
Often little things are handled politely over email. At TaylorMade and Callaway’s level, everybody almost always has some legal stuff pending with nearly everyone else.ĭisputes are part of the business. TaylorMade wasn’t about to let that slide. The longest driver in golf is the best driver in golf, and for another company to claim they’ve got the former, but extension they’re claiming the latter, and that’s a statement that is absolutely detrimental to the TaylorMade brand identity. And while we can split hairs about how absolute or even quantifiable the notion of the best driver in golf may be, for most it simply boils down to distance.
![taylormade rocketballz driver vs aero burner taylormade rocketballz driver vs aero burner](https://cdn.golfmagic.com/styles/scale_512/s3/field/image/41324_6.jpg)
It’s not unreasonable to say that for TaylorMade having the best (by whatever measure) driver in golf is their heritage. Almost everyone in the industry can lay claim to something, and that something almost always becomes the brand identity.Īdams has the hybrid, Titleist has the ball, and for TaylorMade, regardless of any talk of being The #1 Performance Brand in Golf, the driver remains the thing. Not surprisingly, TaylorMade had a really big problem with this…even the Twitter part. They even had a hashtag (#LongestDriverinGolf). At the time, and for most of the spring, Callaway billed the RAZR Fit Xtreme as the longest driver in golf. That’s basically what Callaway did last November when they kicked off their Tweet to Unleash campaign. Why do they even bother to put a number on it, they might as well just say “we’ve got the longest driver in golf” and be done with it. If even half of it were true we’d all be driving the ball 400 yards. They make one ridiculous claim after another 10 more yards, 17 more yards.
#Taylormade rocketballz driver vs aero burner full#
We hear it from our readers all the time: The golf companies are full of crap. The decisions announced last week have the potential to change the fundamental nature of golf equipment advertising. Inarguably Justin Rose’s first career major is a big deal, but it’s entirely possible that the results of two mostly unknown cases decided by the mostly unknown National Advertising Division (NAD) could have the more lasting impact. What you’re probably hearing for the 1 st time is that Rose’s US Open win is actually the 2 nd time in less than a week that TaylorMade had cause to celebrate victory at Callaway’s expense. Not only did Rose win with nearly a bag full of the latest and greatest TaylorMade gear (R1 driver, RBZ Stage 2 FW, a combo set of RBladez Tour and TP MB irons, a Spider Blade Putter, and the new Lethal ball), by outlasting perennial US Open bridesmaid Phil Mickelson, he gave TaylorMade what could be seen as a head to win over Callaway.
![taylormade rocketballz driver vs aero burner taylormade rocketballz driver vs aero burner](https://i.ebayimg.com/images/g/RzAAAOSwdo5fyVHG/s-l300.jpg)
TaylorMade/Ashworth Staffer Justin Rose just won the US Open, but you knew that already.įrom the narrow perspective of the golf equipment world, Rose’s big win is as much a win for his equipment sponsor.